Operation School Bell®, Assistance League's Signature Philanthropic Program

  • Clothing Distributions: Provides new school clothing and/or necessities for students. For some students, this may be the first new coat or clothing they can call their own, bringing smiles to many faces. 

- Elementary School Clothing Distribution: Members and Community Volunteers set-up a 'store' in designated schools on scheduled days, helping children choose a new warm coat, hat, gloves, tops, (uniforms for specified public schools), underwear, socks, hygiene kit, book, and a duffle bag.
- Middle School Store Shopping: Members help students shop for school clothing at local stores.
- Community Distributions: Our Chapter partners with local nonprofit agencies to help provide clothing and/or necessities for children through: Blast Off 2 School, The Children's Center, and Alternatives for Girls.

Since 1995, 38,345 local students have benefited from the Clothing Distributions with the aim of improving self-esteem and school attendance. In 2016-17 FY, 4,502 students were recipients at 14 distributions.
For more information and photos on OSB - Clothing Distributions, please see below.

  • Backpack Meals: Provides children & families monthly fresh food distributions (30 lbs of vegetables, protein, starch) throughout the year. Since 2010, 26,400 people received nutritious food with the aim of improving nutrition, concentration, and learning. In 2016-17 FY, 3,600 children and adults (900 families) received food.
  • Link to Creative Teaching: Provides enrichment project opportunies, not funded by districts, to teachers for students with the aim of expanding their knowledge in Reading, Math, Science, Technology, Arts, and Behavioral Modification. Since 2002, 51,787 students have benefited. In 2016-17 FY, 3,869 students were impacted by 30 projects.For more information and photos on Link to Creative Teaching,  Please click here.
  • One-2-One Tutoring: Volunteers provide weekly tutoring and classroom assistance for elementary students to help improve reading and other academic skills, and self-esteem. Since 1996, 10,060 children impacted. In 2016-17 FY, volunteers helped 2,915 students benefited: 165 with tutoring/assistance, 750 students celebrated 'March is Reading Month' at a special event, and 2,000 books provided, helping children discover the love of reading and for some, the first book they can call their own.
    For more information and photos on One-2-One Tutoring,  Please click here.

Thank You David W Elliott Memorial Foundation


Assistance League of Southeastern Michigan was invited by the David W.Elliott Memorial Foundation, presenting sponsor, to the Crittenton Foundation 2017 Gala at the Royal Park Hotel, Rochester, MI. The Elliott Foundation recently granted our chapter with $15,000 to be evenly distributed between Operation School Bell, Assault Survivor Kits, and Link to Creative Teaching. The lovely evening was enjoyed by chapter President Rosemary Dirksen (center R), Board members, and Chairs of the Philanthropic Programs. Also pictured is Cheryle Gambaro (center) Board member of the David W. Elliott Memorial Foundation.

We Are Assistance League! Operation School Bell®

On Wednesday, October 18, 2017, 639 students from Huron Park and Patton Elementary Schools in Roseville, MI went home with a new winter coat, fun tops, book, socks, underwear, hat, gloves and hygiene kit. With the help from our members, volunteers from Miller Vein, GM Financial, family & friends, we brought smiles to these children. The entire school cheered us on as we left on Wednesday. Thank you to all of our supporters!!

Click HERE to watch the video of our members and community volunteers being cheered on as we left.

Operation School Bell® and FOX 2 - October 2017

Assistance League Volunteers Support 2017 Blast Off 2 School Program for Local Children


Free hoodies, socks, underwear to children in need from Assistance League®

Assistance League of Southeastern Michigan, in collaboration with Rochester Area Neighborhood House, sponsored Blast Off 2 School, August 14-16, which provided essential supplies for Rochester-area children in need.


Click HERE to read about the event!

Rochester Hills Government Youth Group donates $8,100 to Assistance League


Betty Zych, VP Fund Development (L) and Rosemary Dirksen, President of Assistance League (C) accept donation from Leanne Scott, Rochester Hills Deputy Clerk. (R)

Assistance League® of Southeastern Michigan received a check for $8,100 from the Rochester Hills Government Youth Council, which was presented by Leanne Scott, Rochester Hills Deputy Clerk. Assistance League President, Rosemary Dirksen and VP Fund Development, Betty Zych, gratefully accepted the generous donation. The Youth Council was started in 2005 promoting youth involvement in local government through active participation and exchange of ideas and experiences. This year's 16-member council earmarked the proceeds from their annual Charity 5K Run/Walk event to benefit Assistance League's Philanthropic Programs that clothe, feed, educate, and comfort infants, children and adults in Oakland, Macomb, and Wayne counties. "We are so thankful to be chosen by this remarkable group of teens who have recognized the needs within our communities. We appreciate their compassion to help others," said President Dirksen.

Assistance League Partners with Back to School Bonanza 2016


A wonderful group of Assistance League volunteers ready for the Back to School Bonanza!
Event Chairmen: Cindy Guerrieri, Marcia Mikula and Carol Murphy

Click HERE to read about the event!

100 Women Who Care - Motown Award Donation to OSB®


Karen Rashid-Barlow from 100 Women Who Care-Motown, (standing right) presents checks to Rosemary Dirksen, Sani Dwyer, (seated left) and Cindy Guerrieri (seated right)

Click HERE to read the news about this wonderful donation!

Free clothes, free shopping for over 3000 kids in need during Fall 2015 OSB® Distributions!

OSB 2015

Click HERE to read the entire article!

2015 - Bordine's Donates $5,000 to Assistance League!

Bordines 2015

Bordine President Calvin Bordine presenting a check to
Assistance League President Barbara Donohoe.

Click HERE to read about the event!

Assistance League Provides Clothing for over 280 Children at The Children's Center of Wayne Cnty


Click HERE to read the entire article.

Operation School Bell Brings Big Smiles to 3,865 Students!

Children's 2014 Book Drive Collects 5,650 Books for Programs

Book Drive 2

L to R: Kris LaVanway, Barb Roller and Sue Hastings sorting through the mounds of books that were donated!

Operation School Bell & Kohl's Provide Clothing for 143 Pontiac Middle School Students


Pontiac Middle School student Shyrielle Simmons (13) selects new clothing with the help of Assistance League member Vincetta Nicosia.

What better way to begin a new semester at school than with new school clothes. 

The story can be read HERE.

100 Women Who Care Donates $13,600 to Assistance League's Operation School Bell

Read the entire article here! (Adobe Acrobat, 14KB)

(L-R) 100 Women founders Amy Whipple & Linda Chayka; Asst League VP Resource Judy McWhirter & President Barb Bakker; 100 Women founder Barbara Donohoe; & Asst League presenter Cindy Guerrieri.

Operation School Bell Selection Process

Assistance League provides assistance to others through many agencies, but ultimately is not involved in the individual selection process, as with our Operation School Bell Program. Assistance League selects the school districts one year in advance, and then the school social workers select the children most in need of clothing. We regret we cannot make exceptions to this procedure. Please contact your school social worker or Social Services. We hope this is helpful. Thank you.


Operation School Bell Clothing Distribution Photos

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